Do you want to remove all your recent searches?

All recent searches will be deleted

Watch Later
Add to

United releases documentary featuring behind-the-scenes ...

10 years ago344 views



United releases documentary featuring behind-the-scenes look at 'Heart' commercial with Herbie Hancock and Lang Lang United has released a documentary on the making of its "Heart" television commercial, giving customers a behind-the-scenes look at the studio recording of the ad's musical score by Grammy® award-winning American jazz legend, Herbie Hancock, and world-renowned Chinese classical pianist, Lang Lang. The two performed George Gershwin's Rhapsody in Blue together at the Grammy Awards earlier this year. The documentary may be viewed at (Editor's Note: Broadcast quality video and images are available at "Having watched Herbie and Lang Lang perform Rhapsody in Blue at the Grammys, it made sense that we reunite two of the world's greatest musicians to help tell the story of a business traveler's journey, and her joyous return to her husband," says Dennis Cary, senior vice president – Marketing. "Our documentary goes behind the scenes to show how Herbie and Lang Lang musically connect in 'Heart' to reflect the deep emotions shared by the couple depicted in the spot." To view Multimedia News Release, go to

Report this video

Select an issue

Embed the video

United releases documentary featuring behind-the-scenes ...
<iframe frameborder="0" width="480" height="270" src="//" allowfullscreen allow="autoplay"></iframe>
Add the video to your site with the embed code above