Advertising Console

    Borders® Launches New E-Commerce Site Bringing A Real ...


    by MultiVu

    49 views features unique Magic Shelf™ technology and exclusive video programming that brings a real bookstore experience online In-store kiosks will introduce shopping option in Borders stores nationwide After seven years of being teamed with for e-commerce, it's independence day for Borders as the company today launches its own new e–commerce site that is rich with innovative features and positions Borders as a leader in delivering a true cross-channel experience for customers. To view Multimedia News Release, go to