Do you want to remove all your recent searches?

All recent searches will be deleted

Watch Later
Add to

Integrating Customer Insight Across Retail Channels

4 years ago1.1K views

Customer data is fueling a new phase of retail marketing across physical and online channels. Lori Bieda, executive lead for customer intelligence at SAS Americas, explains how integrated insight enables retailers to optimize offers and improve sales across product categories. She also shares some best-practices for leveraging analytics talent in retail.

Report this video

Select an issue

Embed the video

Integrating Customer Insight Across Retail Channels
<iframe frameborder="0" width="480" height="270" src="//" allowfullscreen allow="autoplay"></iframe>
Add the video to your site with the embed code above