China is becoming the leader of the luxury market worldwide. Brands like Dior, Chanel and Hermès will always hold their value but other traditional European brands are also being worshiped for their ancestral skills. Jean-Marc Loubier was at the head of the LVMH empire in the 90s. Today, he manages the investment funds of billionaire duo from Hong Kong: the Fung brothers. They bought back the brand Sonia Rykiel, the Belgian manufacturer Delvaux as well as the French shoemakers, Robert Clergerie.
Video provided by France 24
Producer : France 24