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    PR Newswire Named Official Breakin


    by MultiVu

    PR Newswire announced today that it has been chosen as the official breaking news service provider for the 2007 and 2008 New York International Auto Shows.

    As the official press release distribution service for this year's event,
    PR Newswire will manage the dissemination of all press releases issued by the New York International Auto Show, as well as provide text and multimedia production and distribution services for the exhibitors at the event. The New York International Auto Show, April 6-15, 2007 at the Jacob K. Javits Convention Center in Manhattan, is one of the most prestigious automotive events in the world. The show features exhibits of more than 1,000 cars and trucks including the latest models and concept cars from the industry's leading manufacturers.

    "The New York International Auto Show is recognized as a key marketing and publicity event for the world's leading automotive companies," said Susan McPherson, vice president of Global Trade Show Services, PR Newswire. The vast and influential media community attending the NYIAS amplifies the importance of every announcement and product launch. As such, the show's organizers recognize the importance of offering exhibitors access to
    PR Newswire's industry leading news dissemination and multimedia services, including our recently launched Internet Photo Distribution offering and Times Square Photo Rendering service."