Candy Crush Maker King Prices Shares At $22.50, Puts Valuation At $7B

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In the most anticipated gaming IPO of the last few years, Candy Crush Saga maker King priced its shares at $22.50 in an offering that will raise $326 million for the company and value it at slightly more than $7 billion. Shares will trade for the first time tomorrow.
That valuation will put King at nearly four times its trailing annual revenue of $1.88 billion. The vast majority of that revenue came from the mega-hit Candy Crush Saga, which pulled in 78 percent of the company’s bookings.

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