BharatBenz Launches Three Heavy-Duty Trucks In India !

  • 10 years ago
The Indian commercial vehicle (CV) segment will now see increased competition with the latest entrant, Germany’s CV major, Daimler AG launching three trucks in India through its 100 per cent owned subsidiary Daimler India Commercial Vehicles Pvt. Ltd (DICV) under its brand, BharatBenz.

Three heavy-duty BharatBenz trucks in 25 tonne and 31 tonne category – 2323R and 3123R for the haulage segment and 2523C for the construction segment – all based on the Axor platform were launched here on Wednesday. The 2523 range is priced between Rs 15.7 lakh and 17.2 lakh, and 3123 is from Rs 18.7 lakh to Rs 20.2 lakh.

Addressing a press conference, Marc Llistosella, CEO & MD, DICV said, “we will be launching 17 products in the 7-49 tonne range covering six segments including 7 tonne, 9 tonne, 12 tonne among the light-duty vehicles and the 25 tonne, 31 tonne and 49 tonne in the heavy-duty range. This will happen in the next 17 months and will expand from six to 8 segments later.”

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