Luxury sells as Rolls Royce powers ahead with another record sales year

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Car maker Rolls Royce has reported another year of record sales.

It also plans to add 100 jobs at its British manufacturing plant in Goodwood, Sussex, to help meet demand.

The German-owned UK-based company delivered 3,630 cars to customers in 2013.

It was the fourth consecutive record year for sales and the highest in its history.

Rolls sold 17 percent more cars in the Middle East and 11 percent more in China. Germany, Japan and Canada were also bumper regions.

Recovery in the US and other key markets means the outlook is bright for luxury carmakers, however sales growth looks set to slow in China – the top market for Rolls Royce.

For the future Rolls Royce’s chief executive Torsten Muller Oetvos said they are considering making an SUV 4×4 vehicle.

“We are looking into that. We have started some first ideas – sketching some first ideas. What can a Rolls Royce be in that segment? How would it look like? A Rolls Royce by nature is not sport, is not utility, but we are thinking about it. Let’s wait and see,” he said.

Rolls Royce’s rival Bentley – which just enjoyed its best-ever year after a 19 percent jump in sales – has plans for an SUV.

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