Why "Dumb Ways To Die" wowed at Cannes Advertising Festival

Name: Why "Dumb Ways To Die" wowed at Cannes Advertising Festival
Uploaded: 2013-11-29T17:06:59+00:00
Duration: 2 min 51 s
Channel: TheGazette
Description: Concordia University marketing professor Harold Simpkins comments on Dumb Ways to Die, an Australian public service announcement and one of the winners at the Cannes Advertising Festival competition. (John Mahoney/THE GAZETTE)

TheGazette

Concordia University marketing professor Harold Simpkins comments on Dumb Ways to Die, an Australian public service announcement and one of the winners at the Cannes Advertising Festival competition. (John Mahoney/THE GAZETTE)

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