B-town's much hyped celebrity, Katrina Kaif has been in news for all the reasons going about her downpours in the career. Going by the earlier reports, Katrina had lost quite a few roles to her alleged rival and boyfriend Ranbir's ex-flame, Deepika Padukone be it through a past few films or the recent being Imtiaz Ali's next. However, seems like there is yet another new addition to Katrina's rival league. Reportedly, Katrina has now lost out some endorsements to her Jab Tak Hai Jaan co-star, Anushka Sharma. Apparently, Anushka and Katrina are in cold vibes with each other due to the former sharing screen space with Kat's lover boy Ranbir Kapoor, in upcoming film, Bombay Velvet. However, now with this recent news of Kat losing out endorsements to Anushka, seems like Kat has favored her personal life too much off late, having taken a back seat of her career! Well, you really need to buck up Kat!