Yahoo to Deliver Video Via Personalized Streams

5min Tech

by 5min Tech

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Video will becoming increasingly delivered via a highly personalized "streams," explains Erin McPherson who heads video at Yahoo, in this interview with Beet.TV. Scale is high on the agenda with a greater, more diverse video inventory culled via new content partners and from users.

Web originals remain important and there is a big emphasis on comedy with new programming from Jack Black and via licensing deal for the archives for Saturday Night Live