AOL Says Video Syndication Biz Is Booming, Monthly Views Reaching 1 Billion

5min Tech

by 5min Tech

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AOL's syndicated video business is growing quickly, at close to 70% to 80% per year, says Brad Elders, Senior VP East Coast Sales at AOL. Beet.TV contributor Ashley Swartz spoke to Elders at the Beet.TV Advertising Leadership Summit in Starcom's Chicago offices for a deep dive into AOL's approach to video, as well as whether online video can compete with TV. Across its network, AOL is delivering 62 million unique viewers watching 1 billion videos each month, Elders says.