Operation underground subway: Reduce carbon. Pull the plug.

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Fight Carbon. Third short film filmed in Toronto, Canada.The team found and cleaned sites around the city (a non-operational subway platform) using this unorthodox artistic technique. In the spirit of the clean graffiti, the locations were cleaned entirely using only water, a rag and a non-harmful cleaning product. After each mural was completed, the entire site was cleaned, leaving no trace of the artwork except on film.
The idea is that there is value in Green.
IBM’s Energy & Environment Framework can help companies confront the pressures they face in combating issues around the environment and assist them in reducing their Carbon footprint.
More information here : http://www.ibm.com/fightcarbon
Channel: Arts
Uploaded: 09/22/08
00:58
English
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