Build your email list with these simple steps from Sean Stefan of LRS Consulting Inc. You'll need an offer, a squeeze page, an opt in form, and an auto responder. http://www.lrsconsulting.ca http://www.reginabusinessblog.com
Set expectations for what you plan to do with the information when you are capturing leads for your email marketing campaigns. http://www.lrsconsulting.ca http://www.reginabusinessblog.com Ask permission to send your list anything that you don't have explicit permission to send them already. If you don't get permission, don't send.
Sean Stefan of LRS Consulting Inc. touches on a few points about what to do and what not to do in email marketing to avoid being seen as a spammer. http://www.lrsconsulting.ca http://www.reginabusinessblog.com Always ask permission to send your list anything that they haven't already explicitly asked for.
Sean Stefan of LRS Consulting Inc. gives his opinion on how you should go about choosing the right email marketing software for your business. http://www.reginabusinessblog.com http://www.lrsconsulting.ca Constant Contact, Infusionsoft, Aweber, and Elabs are all great pieces of email marketing software, but you'll want to base your purchase decision on what you want the software to do. Don't base your email marketing on what the software you buy can do.
http://www.reginabusinessblog.com/2008/11/google-searchwiki.html Google SearchWiki is the new interactive search function for logged in Google account holders. It allows you to customize your search results and add comments. I tried this out with a search for keywords pertaining to one of our sites, Sprinkler Daddy - http://www.SprinklerDaddy.ca
Online video is a tremendous marketing tool because it enhances your customer communications and you can distribute it across the web to drive traffic to your website and generate top search engine rankings in sites like Google and Yahoo. For more visit http://www.lrsconsulting.ca or check out the blog at http://www.reginabusinessblog.com .
SEO is important for your online content because it will help more people find your creation in the search engines. If people can't find your content, you're not getting the full value for it. Sean Stefan at LRS Consulting can help your small business with any search engine marketing activities you're interested in. Visit http://www.lrsconsulting.ca or http://www.reginabusinessblog.com for more.
Internet marketing is much easier when you focus on answering the questions and solving the problems that your customers are asking online. Marketing consultant Sean Stefan talks about how he has built one of their family businesses (Sprinkler Daddy - http://www.sprinklerdaddy.ca ) using this strategy almost exclusively. For more on the small business consultants at LRS Consulting, visit http://www.lrsconsulting.ca or check out their blog at http://www.reginabusinessblog.com
Online video is a great marketing tool. Marketing consultant Sean Stefan of LRS Consulting explains how you can use online video to help people solve their problems and answer their questions to become known as the expert in your area of business. As the expert, people will naturally flock to you when they are looking to buy what you sell. To find out more about the internet marketing services offered to small businesses by LRS Consulting, visit http://www.lrsconsulting.ca or check out their blog at http://www.reginabusinessblog.com
Website traffic comes from two different places - there is organic traffic and paid traffic. LRS Consulting's Sean Stefan gives an overview of the two types of traffic in the first video in his website traffic video series. To find out more about the small business marketing consultants at LRS Consulting visit http://www.lrsconsulting.ca or check out their blog at http://www.reginabusinessblog.com
A list of customers is the most important asset a small business can create. If you're creating content online, you can easily start your customer list by allowing them to subscribe to your content via RSS or email using an online CRM database. For more tips, download Web 2.0 For Your Small Business, a free ebook at http://www.lrsconsulting.ca/web20ebook.html or check out our blog at http://www.reginabusinessblog.com
Commenting on blogs and videos can help you spread your brand, opinions, and links around the internet - something that can help you out with your small business internet marketing strategy. For more tips download our free Web 2.0 ebook at http://www.lrsconsulting.ca/web20ebook.html or check out our blog at http://www.reginabusinessblog.com
Forums can be a great way to establish yourself as an expert your field and learn from your customers at the same time. For more tips download the free ebook at http://www.lrsconsulting.ca/web20ebook.html or check out our blog at http://www.reginabusinessblog.com
Squidoo is a great free tool that small business owners can use to create valuable online content that points users back to their website. Squidoo lenses are one tool small business owners can use to dominate the search engines for terms their customers are searching for. Visit http://www.lrsconsulting.ca/web20ebook.html to download the free ebook - Web 2.0 For Your Small Business - for more internet marketing tips for small business. We'd love to hear your comments on the blog at http://www.reginabusinessblog.com
Free Web 2.0 For Your Small Business Ebook Download at http://www.lrsconsulting.ca/web20ebook.html Social bookmarking is becoming an important source for gauging the pulse of a community or industry. Popular social bookmarking sites include del.icio.us, Digg, Stumbleuppon, Furl, reddit, and Newsvine. Basically they allow users to share websites, articles, videos, blog posts, etc. that they find interesting with others. And guess what, this is another good way to get more links and draw attention to your online content.
Use sites like Facebook and MySpace to keep your friends and customers updated with everything going on with your business. Make sure you're providing value that people are looking for or else you'll look like spam. For more internet marketing tips for small business download Web 2.0 For Your Small Business - a free ebook at http://www.lrsconsulting.ca/web20ebook.html
Blogging is one of the most underused tools in small business today. If you have a small business, you should have a blog to stay in touch with your customers. For more information about small business blogging and other web 2.0 tools, visit http://www.lrsconsulting.ca/web20ebook.html to download your free copy of Web 2.0 For Your Small Business Ebook. Leave your comments on our blog at http://www.reginabusinessblog.com
Using online video for small business. Download the free Web 2.0 For Your Small Business Ebook at http://www.lrsconsulting.ca/web20ebook.html Once you start creating videos, you’ll want to distribute them as widely as possible. You’ll also want to upload your videos to any site that will accept them. There are many more video hosting sites out there other than YouTube, and you should become familiar with them (sites like Revver, Google Video, and Yahoo Video are the most important). Every time you upload your video it is an opportunity to link back to your website from more places. This is crucial when you want to control the Google conversation.