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06:49
Craft + Creative: Grove (Portland, Oregon)
Grove is self-described as “a group of artisans challenging the status quo of how products are designed and made.” We were lucky enough to get an inside look at the process and people behind the sought after bamboo and leather products. After the studio tour, co-founder Joe Mansfield sat down and gave us the inside scoop on how the starter company has evolved thus far, as well as what Grove is looking forward to in the near future.
53:43
AW8 -Brands As Storytellers The Art and Science of Capitalizing on Social Media
Moderator: Michael Learmonth, Digital Editor, AdAgeKevin Barenblat, CEO, Context Optional Marty Collins, Director of Emerging Media, Microsoft Brooke Angles, Founder, Social Click (Formerly Social Media Strategy, Expedia)John Yi, Strategic Program Manager - Marketing APIs, Facebook Presented by Context Optional, An Efficient Frontier Company
51:45
AW8 - Using Social Innovation to Create Social Change
Jeremy Heimans, co-founder and CEO, PurposeRobert Wolfe, co-founder, CrowdriseAdam Connor, Associate for Privacy and Global Public Policy, FacebookBen Rattray, Founder, Change.org
01:52:13
AW8 - The Viral Business - How Brands Can Create Online Video Hit Machines
Dan Greenberg, CEO and Co-Founder, SharethroughTom Herbst, Director of Marketing, Rums at DiageoGeorge Smith, Sr. Manager, Social Activation Strategy and Execution, PepsiCoJackson Jeyanayagam, Vice President of Digital Strategy, TaylorAdam Pincus, Managing Partner, Director-Content, MediacomPresented by Sharethrough
49:23
AW8 - Will You Still Like Me in the Morning Measuring the True Value of a Facebook Fan
Paul Dunay, CMO, Networked Insights, co-author of Facebook Marketing for Dummies and Facebook Advertising for DummiesRichard Krueger, Senior Director Marketing, MicroStrategy, co-author of Facebook Marketing for Dummies and Facebook Advertising for Dummies Presented by Microstrategy
47:36
AW8 - PWC - Will Latinos Elect Our Next President?
Mark Mellman, President, CEO, The Mellman Group Lionel Sosa, Political Consultant, Garcia LKS Chiqui Cartagena, author of “Latino Boom”, VP Corporate Marketing, Univision Ben Smith, Politico Moderator: Jordan Fabian, Univision News Presented by Univision
51:11
AW8 - PwC - Supersharing and Social Advertising - Thursday, October 6, 2011
Featuring:Jonah Peretti, CEO and Founder, BuzzFeedDarren Herman, Chief Digital Media Officer, The Media Kitchen/kbs+p Presented by: Buzzfeed
50:28
AW8 - PwC - The State of Digital Brand Strategy - Thursday, October 6, 2011
Moderator:Jeff Mancini, Senior Director, Digital Brand Strategy, InterbrandPanelists:Liz Ritzcovan, VP, Marketing Solutions, Yahoo!Ann Rubin, VP of Brand Expression and Global Advertising, IBMDeanna Govani, Senior Social Media Strategist, CiscoPresented by: Interbrand
45:55
AW8 - PwC - A Conversation With Michael Wolff - Thursday, October 6, 2011
Seminar Leader:Paul Lavoie, Co-Founder & Chairman, TAXI Presented by TAXI
01:51:49
AW8 - The Collaboration Alliance
AW8 - The Collaboration Alliance - BB Kings - Wednesday, October 5, 2011 at 4pm Hosted by: Havas Media North America
02:42
The @saymediainc Battle of the Ad Bands Video
The official Say Media video from #aw8's Battle of the Ad Bands.
50:04
AW8 - INSIDE MOBILE THE VIEW FROM SILICON VALLEY
Panel speakers:David Sable, Global CEO, Y&R Sandhya Venkatachalam, VP of Advertising and new Monetization, Skype Angela Steele, CEO, Ansible MobileJonny Shaw, Master Chieftan, Naked PlayPresented by Amobee
01:43:05
AW8 - Brands as Content/Content as Brands
"Moderators: Michael Ovitz; Michael Kassan, Chairman & CEO, MediaLink and Wenda Harris Millard, President & COO, MediaLinkJonathan Mildenhall, VP Global Advertising Strategy & Content Excellence, The Coca-Cola CompanyMT Carney, President of Marketing, The Walt Disney StudiosRob Master, Vice President, Media Americas, UnileverKamel Ouadi, EVP Digital, NownessDavid Eastman, CEO North America, Worldwide Director of Digital, JWT...and more "
51:56
AW8 - TV2020 Leadership Roundtable
TV2020 Leadership Roundtable Trevor Fellows, Head of Global Media, Bloomberg Tracy Dolgin, President & CEO, YES Network Joan Gilman, President, Time Warner Cable Greg McCastle, Head of AT&T AdWorks Ben Sherwood, President, ABC News Lynda Clarizio, CEO, Invision CLOSE / Wrap-Up AT&T AdWorks - Greg McCastle
40:43
AW8 - A View From the Top- How Major Brands Are Succeeding in Mobile
"Paul Palmieri, CEO, Millennial Media, leads a discussion of C-level executives on the current landscape, and the major trends brands can expect to see in the near future. Presented by Millennial Media"
48:41
AW8 - TV2020 CNBC Conversation
TV2020 CNBC Conversation CNBC’s Sue Herera goes one-on-one with TiVo CEO Tom Rogers
59:02
AW8 - MDC Partners Presents Crispin Porter + Bogusky’s Six for Six- What CP+B is Thinking About in Six Minute Bites
"Chuck Porter, Chairman, CP+B, and Chief Strategist, MDC PartnersRob Reilly, Worldwide Chief Creative Officer, CP+BJeff Benjamin, Chief Creative Officer, CP+BTiffany Rolfe, Executive Creative Director, CP+BScott Prindle, Executive Creative Technology Director, CP+BSuzanne Powers, Global Strategy Officer, CP+B Presented by MCD Partners"
52:05
AW8 - The Future of Television - Premium Content Still Needs to be Funded: Where is Advertising Headed??
The Future of TV - Premium Content Still Needs to be Funded: Where is Advertising Headed? Jes Santoro, SVP, VINDICO Group Andrew Olson, COO Converged Products, Comcast Aaron Calloway, Senior Brand Manager, Unilever Stephen Teller, Director of Innovations, SMGx
45:55
AW8 - Reinventing Cross-Media Marketing with MSNBC
"Laura Hagen, Chief Brand Strategist, General Manager, msnbc.comMoritz Loew, Chief Agency Officer, General Manager, msnbc.com Presented by Microsoft Advertising"
15:27
AW8 - Gauging Tablet Impacts - Genuine Disruption, Or a Clever Toy
Charles Kennedy, Senior Vice President, Research, ABC Television Network
