Trends Session Aug 2008 - mobile
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02:39
cleverwood intro by Olivier Beaujean
Olivier Beaujean shortly introduces cleverwood during the August 2008 Cleverwood Trends Session.
06:36
Fabian Tilmant on the 4 USP's of mobile media
During the cleverwood Trends Session on August 7th 2008, Fabian explains the 4 USP's that mobile media provide.
06:08
Fabian Tilmant on the Mobile Advertising Enablers
After identifying the 4 USP's of the mobile media, Fabian highlights the mobile advertising enablers (language = FR)
05:21
Fabian Tilmant on few mobile advertising business models
Finally, Fabian highlights a few possible business models for the mobile advertising in Belgium (language = FR)
03:39
Laurent Kinet on "web, mobile, TV will they converge?"
During the Cleverwood Trends Session on August 7th, Laurent Kinet discuss the convergence of several media such as Web, Mobile and TV.
03:59
Laurent Kinet on "mobile TV challenges"
After debating on the potential convergence, Laurent explains here the challenges of the mobile TV
01:58
Jurgen Noel : a few web TV cases
During the cleverwood Trends session, Jurgen Noel highlighted a few web TV cases (Language = NL)
08:42
Laurent Kinet's conclusion : a peek on IDTV
Laurent Kinet concluding the Cleverwood Trends Session by a few insights around the future of the IDTV in Belgium.
